DID YOU KNOW

As much as 70% of the research done by a consumer when looking to purchase is done prior to the consumer contacting any vendor or representative of any Company.

Return on Investment

Team Building

Proper Business Analytics for Successful, Sustainable Growth

The Importance of Analytics & Intel to the SMB

If we were to begin a discussion and mention 'data', most would understand one thing.....there is plenty of data and a lot of information readily available today!

The real question is, what data is pertinent to our business? What data do we need to understand, ascertain, collect, and manage to be more efficient? What will contribute to our overall growth?

These are the questions that need to be answered, and our team is here to do that.

Business intelligence and analytics has been an important part of business for many years. Knowing the customer and behavioral trends of the customer, knowing the competition, knowing the market and how the market, the economy, and the future is trending....all of these items and more are all part of business intelligence.

While larger companies have been able to benefit from business intelligence for many years, the internet has made information more readily available and more accessable, and SMB's are becomming more aware of the availability of analytics and how analytics and business intelligence can help them in their marketing and marketing management.

Even small businesses can test different communication strategies most efficiently to understand what is working and what is not working. SMB’s can make adjustments quickly and improve their efforts on a daily basis.

That said, the plethora of information can be overwhelming and SMB's don't have the resources to wade through it all.

We do!

We can help make current campaigns more efficient. We can help you define and reach new targets - both geographically and demographically, and can help create demand in new areas. We can even help design and launch new campaigns.

Knowing what information is pertinent and having the ability to access it can be the key to your future success.

DID YOU KNOW

As much as 70% of the research done by a consumer when looking to purchase is done prior to the consumer contacting any vendor or representative of any Company.

Return on Investment

Team Building

Proper Business Analytics for Successful, Sustainable Growth

The Importance of Analytics & Intel to the SMB

83% of marketers say that social media is important for their business.

30% are outsourcing some portion of their social media.

76% of marketers plan to increase their use of video.

75% of Chief Marketing Officers are rearranging their teams in order to better address and keep pace with the demands brought on by digital media.

Digital advertising expenditures will hit 20% of global advertising in ‘12..

70% of consumers would buy from a Company if the chief executive ‘tweets’.